Eye-catching bags

We create casual, yet bright and eye-catching accessories, the contrast and expressiveness contained in the name is the basis of our style

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Our Philosophy

Sunshine Failure is a combination of opposites: the good and the bad, light and dark, the victories and disappointments of life, the bright sunlight and the long grey winter.

We create everyday yet vibrant and eye-catching accessories, contrasting soft knitted bags with uniform black totes.

The contrast and expressiveness embodied in the name form the foundation of our style.

What happens if I replace my classic black bag with a Sunshine Failure bag?

You’ll start experimenting with your style.

Replacing a black bag with a vibrant one is an opportunity to transform your look with just one new item in your wardrobe.

Let this be the first step toward your unique style, built on the idea of embracing your individuality without fear.

  • Unique Knitting

    The dense machine-knitted texture makes the bags incredibly soft and pleasant to the touch.

    The fabric is very soft yet dense, the bag is spacious, stretches well, but retains its shape perfectly.

  • Functional Strap

    Shopper bags come with an attachable strap, allowing them to be worn crossbody. Without the strap, they can be carried on the shoulder or by hand.

    The strap adds visual richness to the bag, making it more functional and comfortable.

  • Charming Keychain

    Another special feature is our yellow wallet keychain with the brand logo. It’s perfect for storing small essentials.

    There’s nothing more to say—it’s simply delightful, wouldn’t you agree?

Tetris green

A green lawn on your shoulder, reminding you of our favorite time of year

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Candy-cane green

A neutral striped bag with a bright accent—a lemon-shaped keychain. Perfect for everyday use, but with a twist

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Candy-cane red

A bold yet stylish red candy. Ideal for a classic yet modern look

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Candy-cane pink

A pink candy that will make any outfit unique. Perfect for adding variety to a monochrome autumn wardrobe

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Cracker

A beige cookie-like bag with a contrasting chain included

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Sunshine Failure

We create items that lift your spirits

Lift my spirits